TEXTILIUM & TXZWEI - TRENDS IM DOPPELPACK

TEXTILIUM & TXZWEI - TRENDS IN A DOUBLE PACK

Jul 10, 2024Lorenz Hartmann

Where exactly is your store located? What does it look like there?

Our two concept stores TXzwei and TEXTILIUM can be found in the small Hessian town of Nidda. A town with around 18,000 inhabitants and a rural idyll. Our company started in 2016 with the TEXTILIUM, originally as a denim fashion store. Over time, more and more decorations and gift items were added (candles, pillows, cups, etc.), but at some point it became too cramped and in 2017 we decided to rent a second shop in which we can generously present the gift x living concept. We are currently in the "conversion phase" of the TEXTILIUM. Here we have the opportunity to get a large area and from spring 2019 we will be able to present all product groups again as a complete concept store on a large area. True to our motto life, style and fashion.

What is the basic concept of your store and what is special about you?

The special thing about our shop is our basic concept. You always find something you don't necessarily expect and are always pleasantly surprised by nice conversations, quick purchases and special attention. We always try to stand out, to be different from everyone else and to stand out in a pleasant way. We carry unknown brands that you often don't even know about, but we also carry big trend brands that you don't expect in rural areas. We don't follow every trend, just those that we think are right for us and our favorite customers. And that brings us to our most important element - our favorite customers. Because they are always the focus for us and should enjoy a very special shopping experience with us. Every customer is given as much loving and professional advice as they would like. Completely individual down to the smallest detail or left completely alone, but still knowing that we are there for them. And then all our events. We are always coming up with something new - because in addition to our store concepts, we are actually also event managers.

How did you find Pickmotion? How do you fit in with Pickmotion?

Pickmotion and we are a great match because individuality is part of the basic concept here too. Not all postcards are the same. Pickmotion's cards stand out not only because of their format, but also because of their Polaroid look, and the photos used round off the product perfectly. We met at the last Frankfurt trade fair and after just a few seconds at the stand we knew that we were a great match.

What do you particularly like about Pickmotion?

What we particularly like about Pickmotion is the attention to detail and the down-to-earth approach. We are a small company and cannot boast large order volumes and 30 stores, but we still get the feeling that you treat us the same as everyone else. Because we small shops are often the ones who make unknown brands known and big. Keep it that way!

TEXTILE
Schillerstrasse 11
63667 Nidda

www.textilium.de
TXtwo
Schillerstrasse 18
63667 Nidda

www.txzwei.de

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